Add A Business
Register or recommend a business to be listed on incollective.
Read More about incollective Marketing
Barbour & GANNI
New Colab Launched 4th December
When Heritage Meets Scandi Cool — The New Barbour × GANNI Drop
Today marks the launch of the latest chapter in an increasingly celebrated partnership: the third-edition collection from Barbour and GANNI. This collaboration fuses Barbour’s heritage of British outerwear and countryside practicality with GANNI’s playful, modern, downtown-cool sensibility
Shaped by GANNI’s spirited design attitude and rooted in Barbour’s legacy of practicality and style, classic wax jackets, quilted coats and countryside staples are reworked with bold new proportions, heritage checks and signature GANNI twists. Flashes of red bring warmth and contrast to an earthy palette grounded in the outdoors.
The capsule is built around nine outerwear pieces — reimagined classics from Barbour’s archive given a fresh GANNI twist.
Standout silhouettes include a belted waxed trench coat, a duffle coat, a waxed anorak, and a parka — all updated with GANNI’s signature flair.
Standout silhouettes include a belted waxed trench coat, a duffle coat, a waxed anorak, and a parka — all updated with GANNI’s signature flair.
A a bold interplay of materials and motifs: organic waxed cotton and recycled polyamide for durability and heritage feel; earthy tones and classic tartan trim referencing Barbour’s countryside roots; and GANNI’s signature touches — like a neon-green logo, oversized collars, leopard-print details, and playful proportions.
One highlight from the collection is the Barbour x GANNI Tartan Waxed Peplum Jacket — a piece that exemplifies the collection’s balance of rugged heritage and contemporary statement style.
One highlight from the collection is the Barbour x GANNI Tartan Waxed Peplum Jacket — a piece that exemplifies the collection’s balance of rugged heritage and contemporary statement style.
The collaboration also adds functional and fashion-forward extras: two oversized waxed tote bags with tartan detail and cozy wool scarves to complement the outerwear pieces.
Collection Available Now
